(+27) 66 242 3570
infor@unifiedmarketing.co.za
AI Search Optimization - GEO & AEO, Cape Town
Get Your Business Recommended by ChatGPT, Gemini and Google AI Overviews
Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) built on solid SEO foundations - so Cape Town businesses show up when customers ask AI tools for a recommendation, not just when they Google it.
Get Your Free AI Visibility Audit
✔ GEO + AEO + Traditional SEO Combined✔ No Guaranteed-Citation Hype✔ Built on Solid Technical Foundations
What We Do
Get Recommended by AI, Not Just Ranked by Google
ChatGPT, Google AI Overviews and Perplexity now answer a huge share of searches before anyone clicks a website. If AI doesn’t mention your business, you’re invisible to that entire audience - no matter how well you rank traditionally.
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AI Visibility Audit
We test how ChatGPT, Gemini, Perplexity and Google AI Overviews currently answer questions relevant to your business and industry.
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Structured Data & Entity Signals
Schema markup and consistent business entity information that helps AI systems accurately understand and trust your business.
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Answer-Ready Content (AEO)
Content restructured so AI can confidently extract and quote clear, direct answers to real customer questions.
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Citation & Authority Building
Building the consistent mentions and citations across the web that generative AI models draw on when forming recommendations.
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Google Business Profile for AI
Optimising your GBP, since AI Overviews and AI assistants increasingly pull directly from Business Profile data.
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AI Mention Tracking
Monthly reporting on whether and how AI engines mention your business - a real metric, not a vanity one.
The Problem
Why Most Cape Town Businesses Are Invisible in AI Search
| Common Issue | Why AI Skips You | Our Fix |
|---|---|---|
| No structured data / schema markup | AI systems can't reliably parse or trust your content | Full schema implementation (Service, FAQPage, Organization, LocalBusiness) |
| Inconsistent business information across the web | AI can't confirm your business entity confidently, so it avoids citing you | Entity and NAP consistency audit and correction |
| Content written for keywords, not questions | AI can't extract a clean, quotable answer from your pages | Content restructured into clear question-and-answer format |
| Few or no third-party mentions/citations | AI models have little external confirmation of your business's credibility | Citation and mention-building across relevant directories and sources |
| Slow, hard-to-crawl website | AI crawlers (like traditional search crawlers) deprioritise poorly-structured sites | Technical SEO foundation fixes that benefit both traditional and AI search |
Our Process
Our AI Search Optimization Process
1
AI Visibility Audit
We test how ChatGPT, Gemini, Perplexity and Google AI Overviews currently answer questions about your industry and location.
2
Technical & Entity Foundation
Schema markup, structured data and consistent business entity signals are implemented across your site.
3
Answer-Ready Content Build
Existing and new content is restructured into clear, directly quotable question-and-answer format.
4
Citation & Authority Building
We build the external mentions and citations that strengthen AI trust in your business.
5
Track AI Mentions & Refine
Monthly reporting on actual AI mention rate across engines, with ongoing strategy refinement as this space evolves.
Case Study
Why We’re Honest About What GEO Can and Can’t Promise
AI search optimization is genuinely new - the ground rules aren’t fully settled, and no credible agency (including us) can guarantee a specific ChatGPT mention. What we can do is apply the technical and content foundations that measurably improve your odds: structured data, consistent entity signals, answer-ready content and citation building. We report on real AI mention rate, not vague promises.
3 layersSEO + AEO + GEO working together, not in isolation
0guaranteed-citation promises we’ll ever make
MonthlyAI mention rate tracked and reported
Investment
AI Search Optimization Packages
Transparent ZAR pricing. Works alongside your existing SEO, or as a standalone service.
GEO Add-On
R2,500 /month
- Add-on to existing SEO package
- Schema + entity signals
- Quarterly AI visibility check
Most Popular
Standalone GEO/AEO
R5,500 /month
- Full AI visibility audit
- Answer-ready content
- Monthly AI mention tracking
- Priority support
GEO + Full SEO Bundle
R11,000 /month
- Combined traditional SEO + GEO/AEO
- Content + citations + schema
- Dedicated strategist
FAQs
AI Search Optimization - Frequently Asked Questions
What's the difference between AEO and GEO?+
AEO (Answer Engine Optimisation) focuses on structuring content so it can be directly extracted as an answer - winning featured snippets and AI citations. GEO (Generative Engine Optimisation) focuses on the broader entity signals and citations that get your business named inside ChatGPT, Gemini and Perplexity responses. We work on both together.
Can you guarantee my business will be mentioned by ChatGPT?+
No, and any agency that promises this should raise a red flag. AI search is new enough that no one fully controls or guarantees outcomes. We build the technical and content foundations that measurably improve your odds, and report honestly on results.
Does GEO replace traditional SEO?+
No, GEO builds on solid SEO foundations rather than replacing them. Technical SEO, structured data and quality content benefit both traditional Google rankings and AI search visibility simultaneously.
How do you measure success in AI search optimization?+
We track AI mention rate - testing relevant questions against ChatGPT, Gemini, Perplexity and Google AI Overviews on a monthly basis and reporting whether and how your business is mentioned, rather than relying on vague visibility claims.
Is this relevant for a small local business, or only big brands?+
It's relevant for any business, including local SMBs - AI assistants are increasingly used for "who's the best [service] in [area]" type queries, which is exactly the kind of local commercial search local businesses depend on.
Can this be added to my existing SEO package?+
Yes, our GEO Add-On package is specifically designed to layer onto existing SEO work, since much of the technical foundation (schema, site structure, content quality) overlaps.
Find Out If AI Already Knows Your Business
Get a free AI visibility audit - we'll show you exactly how ChatGPT, Gemini and Google AI Overviews currently answer questions about your industry.
Get Your Free AI Visibility Audit